August 7, 2013

Key Leaders Assume New Roles at Cessna

WICHITA, Kan., Aug 7, 2013 – Cessna Aircraft Company, a Textron Inc. (NYSE:TXT) company, today announced new leadership appointments positively impacting the company’s Citation business jets. Bob King has been named business leader for the Mustang, M2, CJ2+, CJ3 and CJ4 aircraft and Brian Rohloff has been named vice president of Quality.

In his new role, King will be responsible for overall profitability, as well as for guiding strategy within his product lines.

“Bob is a proven business leader and has gained broad experience from his time within other business units across Textron,” said Brad Thress, Cessna senior vice president of business jets. “Throughout his career, Bob has consistently been involved with shaping teams and identifying ways to improve processes while also being mindful of the product, and of the company’s objectives. His strong business focus and demonstrated strategic ability make him uniquely suited for this important role.” King has dual bachelor’s degrees in accounting and history from Muskingum University. He most recently served as Cessna’s vice president of Information Technology. Previous to this, King worked at Textron sister companies Jacobsen and E-Z-Go, in addition to working for Textron’s corporate office.

“This is a tremendous opportunity to very directly bring my business lens to the performance of the light end of the Citation product line,” said King. “Citations represent the most popular line of business jets ever introduced and it’s thrilling to be a steward of that legacy. With our customers’ needs at the center of our engineering excellence, you are already seeing exciting new additions to the line with the planned introduction of the M2 later this year. I look forward to continuing this customer-centric approach for which Cessna is well-known.”

Brian Rohloff has accepted the position of vice president of quality with Cessna, in which he will lead the quality team and focus on Cessna’s continued priority of producing and delivering superior products that exceed customer expectations. Most recently, Rohloff was business leader for the Mustang and M2 jet aircraft.

“My time with the Mustang, M2 and Citation product lines reinforced the fact that our customers place a great deal of confidence in the safety and reliability of Cessna Citations,” said Rohloff. “My new role will allow me to draw upon that experience as I work to achieve the highest possible standards in Cessna quality. I am looking forward to remaining directly involved with customers, and will continue to strive for the excellence our customers have come to expect from Cessna.”

Rohloff’s new role is the latest in his 16 year history with Cessna. His roles have included value stream manager for the CJ4, senior product director for the XLS+ and Citation X and product director for paint operations. He brings a broad business perspective in managing groups that focus on customer satisfaction, product quality, and continuous improvement. He is a graduate of Wichita State University with a bachelor’s degree in business administration.


About Cessna
Cessna is the world's leading general aviation company. Since its inception in 1927, Cessna has designed, produced and delivered nearly 200,000 airplanes around the globe. This includes 6,500 Citation business jets, making it the largest fleet of business jets in the world. Today, Cessna has two principal lines of business: aircraft sales and aftermarket services. Aircraft sales include Citation business jets, Caravan single-engine utility turboprops, single-engine piston aircraft and lift solutions by CitationAir. Aftermarket services include parts, maintenance, inspection and repair services. In 2012, Cessna delivered 571 aircraft, including 181 Citation business jets, and reported revenues of $3.111 billion. More information about Cessna Aircraft Company is available at

About Textron
Textron Inc. is a multi-industry company that leverages its global network of aircraft, defense, industrial and finance businesses to provide customers with innovative solutions and services. Textron is known around the world for its powerful brands such as Bell Helicopter, Cessna Aircraft Company, Jacobsen, Kautex, Lycoming, E-Z-GO, Greenlee, and Textron Systems. More information is available at

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